More people booking their first class, from right on your doorstep.
Stop relying on walk ins, word of mouth and the January rush. We run local Facebook and Instagram ads for Pilates, reformer, yoga, boxing and personal training studios, then reply to every enquiry within a minute so people book their first class while they’re still keen. Every enquiry is yours alone.
Built around the offers that fill your timetable.
Each offer gets its own ads, its own landing page and its own follow up, so the message matches what the person tapped on.
Intro offers and trial classes
A low cost first visit is the easiest yes. The whole funnel is built around getting someone through your door once.
Reformer Pilates
Limited beds mean every empty slot costs you. Ads show your studio, your machines and real classes.
Yoga, barre and mat classes
Timetable led campaigns that push the class times you most need to fill.
Boxing, HIIT and strength
High energy creative, with offers built around challenges and kick off weeks.
Personal training
Higher value enquiries, qualified on goals and availability before your trainers call.
Class packs and memberships
Follow up turns intro offer clients into class packs or members after their first visit.
New studio launches
Founding member offers and a waiting list, so you open the doors with a busy timetable.
Seasonal pushes
January, spring and back to school campaigns planned ahead, not rushed when demand peaks.
A system built for independent studios.
Six parts, built around how people actually choose a gym or studio near them.
Local Meta ads
Facebook and Instagram ads shown only to people who live or work within easy reach of your studio, with creative built around your space, your instructors and your classes.
Intro offer landing pages
A page for each offer, with your timetable, prices, reviews and photos of the studio, and one tap to claim the offer.
Qualifying questions
A few quick questions on goals, experience and preferred class times, so you know who you’re talking to before you reply.
Replies in under 60 seconds
Every enquiry gets an instant text, WhatsApp or email with a link to book, while they’re still thinking about it.
Reminders before the first class
Automatic reminders before their first visit, plus a follow up if they miss it, so fewer intro classes go to waste.
From first class to member
Follow up after the first visit with your membership or class pack offer, plus campaigns that win back lapsed members.
What BAYSE Reformer Pilates says
BAYSE is a reformer Pilates studio we work with. This is their review on Google, word for word.
Absolutely amazing service from start to finish. You can trust these guys to do a great service and support you every step of the way.
Some of the businesses we've generated leads for
From clinics and trades to legal firms and motor dealers.
You'll speak with Lewis or SofiaCo founders of Upscale
Prefer email? hello@upscaleleadmarketing.co.uk
Studio owners ask us this a lot.
The questions we hear most often on a first call with a gym or studio owner.
What kinds of gyms and studios do you work with?
Independent gyms and boutique studios: reformer and mat Pilates, yoga, barre, boxing, HIIT, strength and personal training studios. If people book classes or sessions in your space, we can help fill it.
Should we advertise memberships or an intro offer?
Usually an intro offer. A low cost first class or trial week is a much easier decision than a membership, and once someone has been in, your studio does the selling. We then follow up with your membership or class pack offer.
How do you stop people claiming an offer and never turning up?
Three ways. Qualifying questions filter out people who aren’t serious, every enquiry gets an instant reply with a booking link, and automatic reminders go out before their first class. If they miss it, a follow up gives them the chance to rebook.
Can you target just our local area?
Yes. Most people choose a gym or studio close to home or work, so we set a tight radius around your studio and ignore everywhere else. If you have more than one site, each gets its own area and campaign.
Do the enquiries go only to us?
Yes. Every enquiry comes from ads we run for your studio and goes only to you. We never share or resell leads.
Does it work with our booking system?
Yes. Enquiries come straight to your phone and inbox and into our CRM, and the booking link goes to whichever system you already use, such as Mindbody, Glofox or TeamUp.
How quickly can we go live?
Within 5 working days of your kickoff call. We build the offer pages, write and design the ads, set up the follow up and go live.
We generate leads across the UK
Campaigns built for each sector's buyers, rules and seasons.
Services: B2C lead generation, B2B lead generation and our AI CRM. Locations: Manchester, London and UK wide.
Want fuller classes every week?
Book a free 30 minute discovery call. We’ll talk about your studio, your timetable and your offers, and whether we’re the right fit. No pressure, no hard sell.